BMW Brand Manager

Date: 18 Dec 2025

Location: Vilnius, LT

Company: inchcape

BMW Brand Manager

📍 Location: Vilnius, Lithuania

🏢 Work mode: Hybrid

📄 Contract type: Permanent

💶 Salary range: 4 500 – 5 100 € gross

 

Do you want to lead in a dynamic business that’s transforming global automotive distribution?

 

At Inchcape, we’re pursuing an exciting strategy to evolve our global business and accelerate our industry towards a low-carbon, sustainable future.

 

Join Inchcape Lithuania, part of Inchcape’s global network. You’ll be instrumental in executing our bold and exciting strategy, delivering great experiences for our customers, colleagues and partners. Powering the performance of a highly collaborative team of diverse and talented colleagues.

 

Our BMW team is seeking a Brand Manager to join our team in Vilnius. In this position, you will lead the development and performance of BMW Group sales activities across our retail sites, acting as the primary strategic link between Inchcape and our OEM partners.

 

WHAT YOU’LL DO

  • Strategic Leadership: Develop and implement brand strategies aligned with business goals, acting as the main contact point for OEM partners to create synergies across dealerships.
  • Sales & Operations Management: Coordinate timely sales forecasting, stock visibility, and pricing schemes across Vilnius, Kaunas, and Klaipeda sites to optimize performance and inventory.
  • Marketing & Product: Coordinate the execution of marketing campaigns and new product launches to bolster brand awareness and loyalty.
  • Performance Analysis: Analyze sales data, market trends, and manage budgets to make informed strategic decisions and report on brand performance.
  • Network Standards: Supervise the implementation and maintenance of BMW standards across the dealer network in Lithuania.
  • Compliance: Ensure operations comply with company standards, consumer laws, and internal policies regarding funds and resources.

 

ABOUT YOU

To be successful in this role you will be:

  • Strategic Thinker: Strong ability to analyze market trends, financial data, and stock levels to drive commercial performance.
  • Stakeholder Manager: Excellent communication skills to build strategic relationships with OEM partners and internal stakeholders.
  • Operational Expert: Proven experience in automotive retail management or brand management, understanding of the processes, forecasting and inventory management.
  • Market Savvy: Knowledge of the automotive market, competitors, and consumer trends.
  • Language Skills: Fluent in Lithuanian and English.
  • Driver: Valid driver’s license is essential.

 

WE OFFER YOU

At Inchcape, we’re shaping the future of mobility, and you’re invited to shape it with us. You’ll join a collaborative culture that values wellbeing, growth and inclusion. Through meaningful work, continuous learning and a compelling rewards package, we create an environment where you can succeed and fulfil your aspirations.

Alongside global opportunities, you will benefit from a strong local rewards package. We care about your wellbeing both at work and outside of it, and we will support you through:

✔️ Care for your wellbeing and safety

  • Private health & accident insurance (24/7) and confidential psychological support.
  • Financial assistance during significant life events (weddings, birth of a child, etc.) .

✔️ More time for moments that matter

  • Additional paid leave for your birthday, studies, volunteering, marriage, and long-term service .

✔️ Opportunities to grow and create

  • Access to training platforms, mentorship, and internal career paths.
  • Up to 2 hours per week of dedicated learning time during work hours.

✔️ An engaging community and other benefits

  • A pet-friendly office, team events, holiday gifts, and exclusive discounts on vehicles and services.
  • A dynamic international environment with annual salary reviews to ensure competitiveness.

 

START YOUR JOURNEY

If you’re excited about this role but don’t meet every requirement, we still encourage you to apply. You might be the perfect fit for this role or another opportunity within Inchcape.

 

Join our team and become part of a leading global automotive company that is transforming tomorrow, together.

 

OPPORTUNITY FOR EVERYONE

At Inchcape, we are committed to creating a workplace where everyone feels valued, heard, and empowered to thrive. We foster an inclusive culture that reflects the communities we serve, ensuring opportunities for all.

 

ABOUT US

Inchcape is the leading global automotive distributor operating in 40+ markets. We partner with some of the biggest brands in the business to sustainably power better mobility today and in the future.

 

Our diverse global team of over 16,000 talented colleagues foster an inclusive and collaborative culture, delivering a brilliant experience for our customers and partners. We’re a dynamic and fast-growing business, driving the transformation of our industry and redefining tomorrow. Discover more at www.inchcape.com

 

In Lithuania, we proudly represent BMW, BMW Motorrad, MINI, BYD, Ford, Jaguar, Land Rover, Mazda and BravoAuto brands, offering customers new and used vehicles, aftersales services, insurance and financing solutions.

 

Together with nearly 400 colleagues, we are creating an ambitious, inclusive and dynamic organization. Inchcape is for everyone — your ideas, your uniqueness and your growth matter here.

 

ADDITIONAL INFORMATION

Information on how we process candidate data and your rights:

🔗 Inchcape Motors Privacy Notice: im_kandidatu-privatumo-pranesimas_20240410.pdf

🔗 Inchcape Auto Privacy Notice: Kandidatų privatumo pranešimas - BMW Inchcape

 

We will contact only selected candidates.


To ensure that our team members meet the highest standards of integrity and reliability, we may request additional information during the hiring process.