Campaign & Media Manager
Date: 23 Dec 2024
Location: Zaventem, Belgium
Company: inchcape
Want to work on the leading electric car brand? Now are exciting times to work on electrical vehicles, the future of mobility. BYD is the global leader in electric & hybrid cars with over 400000 cars sold worldwide in 2024!
If you want to join the ride to success with us, check out this unique job opportunity!
We are looking for a Campaign & Media Manager focused on driving sales through performance driven campaigns as well as increase the overall awareness of BYD in Belgium & Luxembourg via positioning & branding campaigns.
Your role
- You develop, plan, and execute multi-channel marketing campaigns (online & offline) to promote BYD electric & hybrid cars in Belgium and Luxembourg
- You manage online & offline campaigns from A to Z (managing the budget, briefing content agency, monitoring and optimising campaigns);
- You create and execute paid digital marketing campaigns on social networks;
- You create with our agency unique and bold above the line campaigns
- You define in collaboration with the head of marketing & media agency the best media strategy to reach targets in the most efficient way
- You deliver detailed campaign reports using the usual analytical tools (GA4, Meta business suite….)
- You will optimise conversion funnels (management of key conversion points, A/B testing, performance measurement, etc.).
- You have the end-to-end view from campaign to final conversion (sales)
- You collaborate with the digital content expert in optimising the website
- You collaborate effectively & support colleagues in ad-hoc requests
Your experience
- We are looking for a passionate and motivated marketer with:
- Experience in managing 360° marketing and communication campaigns
- Strong analytical skills and data-driven thinking with a proven ability to turn data into insightful reporting
- At least 3-5 years’ experience in a similar role, and wants to get skills to the next level
- A hands-on mentality and is not afraid of rolling up sleeves and getting things done
- Comfortable working in a start-up mindset where everything is possible
- Languages: Fluent in French or Dutch – good level of English
We offer
- The possibility to join a young and dynamic team working for a brand in full expansion.
- An open, collaborative working environment
- A chance to drive the future with Inchcape and BYD
- A competitive salary package with additional benefits.
Your dedicated Talent Acquisition Partner : Elise Falmagne
All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, or disability.