Conquest Campaign Manager Toyota & Lexus

Date: 14 Nov 2023

Location: Zaventem, Belgium

Company: inchcape

About the Job:


Are you ready to drive communication campaigns that conquer markets and leave a lasting impression? As a Conquest Campaign Manager, your role is pivotal in planning, executing, and managing communication campaigns aimed at both B2C and B2B audiences. These campaigns play a critical role in boosting brand awareness and driving conversions.


Your mission is to ensure:

  • Consistent brand values and look & feel across all communication materials.
  • Message consistency across all touchpoints, maintaining a coherent narrative over time.


Collaborating closely with external communication and creative agencies, you will lead the charge in briefing, overseeing, and delivering high-quality campaigns within budget and deadlines.


Job Role & Responsibilities:


  • Partner with the Media Manager to define campaign objectives and calculate ROI.
  • Develop comprehensive campaign briefs for external agencies, ensuring clear context and objectives.
  • Manage and coordinate internal and external stakeholders for Toyota Belgium conquest campaigns and initiatives, meeting budget, timing, and quality standards.
  • Oversee creative work, from concept to production.
  • Ensure a unified message and consistent brand story across all touchpoints.
  • Foster strong relationships with Toyota Motor Europe/Inchcape for international campaign objectives.
  • Evaluate and build long-term partnerships with agencies to optimize efficiency.
  • Stay vigilant on competitor communications.
  • Act as the operational point of contact for our creative agency.


Your Profile:


  • Master's degree in marketing or communication or equivalent experience.
  • 8-15 years of campaign management experience for mid-sized or big brands, whether on the advertiser or agency side.
  • Proficient in project management, with a strong grasp of project management tools and processes.
  • Excellent communication skills in French, Dutch, and English (written and verbal).
  • In-depth knowledge of the Belgian and Luxembourg media landscape, including social and digital media.
  • Ability to influence and adapt your style to various situations.
  • Strong facilitation skills, encouraging collaboration and contributions.
  • Effective negotiation skills with both internal stakeholders and external suppliers.
  • Adept at budget management.
  • Meticulous about deadlines and details.
  • Curious and always staying up to date with societal and marketing communication trends.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.